Just got back from the Independent Press Association's 10th annual conference where erin, Ben and I represented. It's always great to meet folks from other indie magazines. There's lots of networking, and a schedule full of workshops to sit in on about topics like how to increase circulation, how to create good covers, how to market online, and so on. It's nice to be in a room full of people who go through the same struggles you do creating non-corporate, non-mainstream media -- people who've decided to take things into their own hands.
You come away with all sorts of stats and tidbits of information, like how many letters it takes to get someone to renew, or how many new magazines fail in their first year (3 out of 4). The experience has been both inspiring and daunting. Sometimes, I'll think, "That's a good idea, we should try that." The wheels start turning in my head and I imagine how I can apply all that I'm learning to make Hyphen a better publication -- and a better-run business. But sometimes it's overwhelming to hear about things that we should be doing that we're not. There's so much to do that we've not even gotten to! And we don't have the manpower as a volunteer-run organization to currently pursue them. I can go from feeling full of promise to feeling dejected all in the matter of minutes. I guess this is no different from how I usually feel about Hyphen; it's just more compressed.
Such a crazy business.
Anyway, on to another topic. The Northwest Asian American Film Festival kicked off last night. Lots of good stuff, so check out their schedule if you're in the Seattle area.
And another film related announcement: I am now accepting entries for the shorts film festival that I curate in Houston each May. This will be the 6th year for Slant: Bold Asian American images. Click here for the Call For Entries.
Posted by Melissa at January 27, 2006 8:42 PM
Comments
One suggestion.... update your website. In this day and age, people expect interactivity, simple and easy navigation and some videos and sound.
Posted by: Wu Tang at January 27, 2006 8:51 PM
Thank you for these suggestions. We're working on it. Our staff has been talking about how to improve our web site when we relaunch it later this year.
Posted by: Melissa at January 28, 2006 1:16 PM
The website is fine. And to counter the vote above, please no videos and sound. Especially no Flash. I don't come here to read multimedia. The RSS feed is nice; the site just needs to look as it's supposed to in Firefox.
Posted by: Gnat Uw at January 31, 2006 12:21 PM
Or more photos or something to click on and read besides the blog....
Posted by: Wu Tang at January 31, 2006 3:17 PM






